The word manifesto traces its roots to the Latin ‘manifestum’, which means clear or conspicuous.  A manifesto is defined as a declaration of one’s beliefs, opinions, motives, and intentions. It is simply a document that an organisation or person writes that declares what is important to them. A manifesto functions as both a statement of principles and a bold, sometimes rebellious, call to action. By causing people to evaluate the gap between those principles and their current reality, the manifesto challenges assumptions, fosters commitment, and provokes change.

Creativity Manifesto:

I will have the courage to;

CREATE. You may not be a Picasso or Mozart but you don’t have to be. Just create to create. Create to remind yourself you’re still alive. Make stuff to inspire others to make something too. Create to learn a bit more about yourself. Frederick Terral (creator of ‘Right Brain Terrain’)

INNOVATE. The greatest innovations appear to come from those that are self-reliant. Individuals who go right to the edge and do something worth talking about. Not solo, of course, but as instigators of a team.  Seth Godin (Marketer)

COLLABORATE. We believe in deep collaboration and cross pollination in order to innovate in a way others cannot. Manifesto of Apple inc.

EXPERIMENT, never being afraid to make mistakes or imitate those who have gone before.

EXPLORE. Talent will only take you so far, it is your ability to … explore … that will bring you the greatest pleasure. Karen Kain (Ballet Dancer)

I will do this by;

EMPOWERMENT. Empower yourself and realise the importance of contributing to the world by living your talent. Work on what you love. You are responsible for the talent that has been entrusted to you. Catharina Bruns (creator of ‘work is not a job’)

REVOLUTION. Courage, audacity, and revolt will be essential elements of our poetry. F.T. Marinetti (Manifesto of Futurism)

APPRECIATION of work as idea and idea as work

LACK OF APPRECIATION for common place, the status quo, trends, fads or fashion at the time.

I will do this because it might;

PROVOKE A RESPONSE. Physical, Emotional and Spiritual.

MAKE PEOPLE HAPPY. The ultimate aim of all creative activity is to bring happiness to people’s lives. Happiness is an emotion that comes in result of positive experiences and affects human beings. Braz Andre (Designer)

James Fox Robinson